Terms of Use

Last updated November 12, 2026

These terms are an agreement between you and SmartWay Global LLC ("we", "us") for using the Pure app and usepure.app. By using Pure you agree to them. You must be an adult to create an account.

What Pure does

Pure reads the information printed on product labels and in product databases, and shows how it matches the allergies, diets and filters you set for each person.

Pure is not medical advice and not a medical device. Labels and product data can be incomplete, outdated or wrong, and recipes change. Always read the package before eating, and follow your doctor's or allergist's advice. Don't rely on Pure in an emergency.

Your account

Keep your device and sign-in secure; you're responsible for what happens on your account. If you invite a partner, you both see and can edit the shared family, allergies and lists.

Subscriptions

Fair use

Don't misuse Pure: no breaking or overloading it, scraping or copying its data, reverse engineering it, or using it to break the law.

Photos you send

When you send us a photo of a product label, you let us use it to read the product's information and improve our product data. Don't send photos of people.

Our content

Pure, its design, characters and content belong to us or our licensors. We give you a personal, non-transferable licence to use the app under these terms.

Disclaimers and liability

Pure is provided "as is". As far as the law allows, we don't guarantee that product information is complete or accurate, and we're not liable for indirect or consequential losses, or for more than the amount you paid us in the 12 months before the claim. Nothing in these terms limits rights you have under consumer protection laws that can't be waived.

Ending your use

You can stop using Pure and delete your account at any time. We may suspend accounts that break these terms.

Apple

These terms are between you and us, not Apple. Apple isn't responsible for Pure, its support, or any claims about it. Apple and its subsidiaries are third-party beneficiaries of these terms and may enforce them.

Law

These terms are governed by the laws of the State of Wyoming, USA. If you live in the EU or UK, you also keep the protections of the law where you live.

Changes and contact

If we change these terms, we'll update the date above and tell you in the app for important changes. Questions: legal@usepure.app, SmartWay Global LLC, 525 Randall Ave Ste 100 PMB #719, Cheyenne, WY 82001, USA.